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How to Integrate Digital Technology into Global Marketing Strategy

IntroductionExpanding globally in the digital age requires more than opening a website to international traffic. It demands a unified global marketing strategy powered by smart, integrated technologies. Businesses must adapt their message, user experience, and infrastructure for different markets while maintaining a consistent brand identity. Digital technology offers tools for personalization, data analysis, automation, and […]

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Hybrid vs Native App Development: Pros and Cons for Every Need

IntroductionWhen developing a mobile app, one of the first decisions to make is whether to build it natively or use a hybrid framework. Native apps are developed specifically for a platform (iOS or Android) and offer optimal performance, while hybrid apps use a single codebase and are deployable across multiple platforms, often reducing time and […]

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Checklist for Launching a Professional Website

IntroductionLaunching a professional website is a crucial milestone for any business or brand. However, going live without a thorough checklist can lead to missed opportunities, technical errors, and a poor user experience. From design and usability to SEO, security, and legal compliance, every detail matters. A structured pre-launch checklist helps ensure that the site is […]

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Game Publishing Platforms: Where and How to Launch Your Game

After development comes distribution. Game developers can publish through platforms like Steam, Epic Games Store, Itch.io, Google Play, and Apple App Store. Each platform has its own rules, revenue shares, and submission process. Tools like Steamworks or App Store Connect help manage builds, updates, and user feedback. Successful publishing also involves marketing. Many game engines […]