Game Publishing Platforms: Where and How to Launch Your Game
After development comes distribution. Game developers can publish through platforms like Steam, Epic Games Store, Itch.io, Google Play, and Apple App Store.
Each platform has its own rules, revenue shares, and submission process. Tools like Steamworks or App Store Connect help manage builds, updates, and user feedback.
Successful publishing also involves marketing. Many game engines support direct integration with analytics tools and ad networks to help boost visibility and user acquisition.